European and American paper and packaging investment risks in China
2022-01-10
Europe and the United States paper and packaging products production industry insiders on the investment in the Chinese market is the general view: in China to engage in investment activities and expand the scale of development to be cautious. Must pay attention to the mode of operation of domestic enterprises in China. In response to the above-mentioned views. November 2005, PricewaterhouseCoopers (PricewaterhouseCoopers) entitled "China's paper and packaging market," the research report came out, the study aims to enter the Chinese market and want to expand the scale of investment in the Chinese market for paper and packaging companies to carry out detailed The study includes a detailed analysis of the economic conditions, policies and cultural environment of China's paper and packaging industry - factors that are hidden behind the surface of economic growth.
Mr. Rober Bamden, leader of PwC's global forest, paper and packaging group, believes that although there are many opportunities in the Chinese market, there are also many companies in China that are eating the market. But there are many companies China market has suffered. Foreign paper and packaging products companies should be prudent to assess the risk and return on investment. To promote Chinese paper and packaging products as the core goal, to carefully develop a plan; increase revenue. Obtain more and more stable profits. For companies that do not know enough about the state of the industry and do not have enough experience. Enter the Chinese market development will encounter a large number of unforeseen obstacles and problems.
China is now the world's second largest paper and packaging market. Annual sales of $ 20 billion. Industry insiders expect that by 2010, China's paper consumption will grow by 30 percent to 70 million tons per year. The same growth will occur in the packaging sector, which will grow from 32 billion tons in 2004 to 50 million tons in 2008. The industry will become a strong driver of economic growth. In various forms to meet the demand for paper and packaging sector, but at the same time requires significant foreign investment to achieve this goal.
Alison Wong, forest paper and packaging leader at PwC, said: "Companies entering the Chinese market must also have a deep understanding of this multicultural field. Learn more from experienced local experts "
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